AJBU Logo

Brand Guidelines

Our visual identity and brand standards for consistent application across all touchpoints.

Logo

AJBU Logo

Our primary logo represents innovation, creativity, and technical excellence.

Primary Logo

Main logo with full color treatment

White Logo

For use on dark backgrounds

Black Logo

For use on light backgrounds

Icon Only

Simplified version for small applications

Color Palette

Primary Orange

#FFA200

Main brand color for CTAs and highlights

Secondary Pink

#FF80C4

Accent color for gradients and emphasis

Accent Purple

#B388FF

Supporting color for variety and depth

Background Dark

#0A0A0A

Primary background color

Text Light

#FFFFFF

Primary text color on dark backgrounds

Text Muted

#A1A1AA

Secondary text color

Typography

Primary Font

Inter

Headings, UI elements, body text

Aa

The quick brown fox jumps over the lazy dog

Display Font

Inter

Large headings and hero text

Aa

The quick brown fox jumps over the lazy dog

Monospace

JetBrains Mono

Code snippets and technical content

Aa

The quick brown fox jumps over the lazy dog

Usage Guidelines

Do's

  • • Use the logo with adequate clear space
  • • Maintain consistent color usage
  • • Use approved typography combinations
  • • Ensure sufficient contrast for accessibility
  • • Use high-resolution assets for print

Don'ts

  • • Don't stretch or distort the logo
  • • Don't use unauthorized color variations
  • • Don't place logo on busy backgrounds
  • • Don't use outdated logo versions
  • • Don't modify typography weights arbitrarily

Need brand assets or have questions about usage? Contact our team for brand guidelines and asset downloads.